Sydney Radio Station Secretly Used AI-Generated Host For 6 Months Without Disclosure
The Sydney-based CADA station has been in the limelight after revealing it used an AI-generated host named “Thy” for six months without informing its audience. This raises questions about transparency in broadcasting as the Australian Communications and Media Authority currently has no strict rules regarding AI usage in radio content.
Key Points
- CADA station employed AI host “Thy” created using ElevenLabs, a generative AI audio platform.
- The likeness and voice of Thy were cloned from a real ARN team member.
- No legal obligation currently exists for broadcasters to disclose the use of AI-generated content.
- Thy’s presence on the station reached at least 72,000 listeners in the last ratings period.
- Industry experts advocate for clear legislation surrounding AI usage to ensure authenticity in broadcasting.
Why should I read this?
This article dives into a surprising intersection of technology and media ethics! If you’re curious about how AI is shaking up traditional broadcasting, this story is a must-read. It highlights potential gaps in regulation that could affect how we consume media in the future, saving you the legwork of piecing it all together yourself!